5 Easy Tips to Increase Blog Traffic

I’m a firm believer in celebrating even the smallest of achievements, and at the end of last month I finally reached two long time goals with my blog: the first milestone I reached was receiving over twelve thousand views in a month, and the second was gaining 4000 WordPress subscribers.

I’ve just uploaded an updated version of this post to my YouTube channel, so be sure to check it out here:

My website has been a labor of love to say the least, and after two years of writing and rewriting and endless Facebook shares of my posts, I feel that in the last few months I’ve finally started to gain organic interaction with my blog. At the end of February I decided I was going to start taking blogging much more seriously, and I consolidated the five main ways in which I began to have greater and longer interaction with my website in the post below. I’m not an expert by any means, but these are the methods in which I seen my blog traffic increase from several hundred a month to several hundred per day.

  1. Network: The aim of the game is to try to attract as many people to your blog as possible. This, along with everything else you do both on your blog and related to it, should be relevant to the content of your blog. I follow tags such as ‘Travel’ ‘Hotel’ and ‘Restaurant’ because those are the types of things I write about. When I read, comment and like posts of similar themes to my own, the person who’s post I have interacted with is more likely to interact with my blog. There are also tons of Facebook groups out there relating to different niches of blogs for different countries and cities, so be sure to get involved in your local blogging group as it’s a great way to have your blog supported and to support other bloggers.
  2. Be consistent: It’s one of the most important things when having a blog that you find a niche and you stick to it. When I first started my blog I used to only write when I visited a new place, and the lack of new content kept both my SEO (Search Engine Optimization) and blog traffic pretty low. Only now have I realised there are so many different ways of writing about travel. Now I write hotel reviews, restaurant reviews and so much more. Not only does it mean that I have more content, but the content is now a blend of personal experiences and photographs alongside factual information about travelling.
  3. Use hyperlinks: Everything I write about in my travel posts I try to cover in more detail elsewhere on my blog so that if someone is curious about that particular airline, location or hotel they can read about it on my website instead of elsewhere. I try to ensure each of my posts has at least three hyperlinks to other posts on my blog. It’s important that hyperlinks work properly or your blog will look unprofessional which in turn is off putting to readers, so be sure to click through a post after you publish it to ensure each of the links works as you intended it.Screenshot 2017-05-09 at 17.56.30
  4. Be accessible: We live in such a demanding culture, so be privy to that when designing your blog. After redesigning my blog to have clear headings, I’ve received feedback from viewers telling me they find it much easier to maneuver the website. The tagline underneath my blog name as well as each of the headings tells new visitors which kinds of topics I write about. Adding a search bar meant that if someone was trying to look up a particular location, hotel or restaurant they were able to do so without trawling through several pages beforehand. People want to know what they’re getting upfront, and I have absolutely found that the more organised my blog has become, the more returning visitors I have received and the average time spent on my blog has increased.Screenshot 2017-05-09 at 17.12.38.png
  5. Utilise social media: I recently wrote a blog post on increasing Instagram engagement with links to my Instagram account. This post helped increase traffic to my Instagram account, helping with things like followers, likes and comments. On the flip side you can use your Instagram, along with Twitter and Facebook, to advertise your blog. Every time I post a new blog post I share the link with a brief explanation on my social media accounts, and every time I post a new Instagram photograph I caption it with reference to the photograph itself followed “Click the link in my bio” to encourage people who like the photograph to click onto my website for more similar content. However simple this may seem, when I began to consistently make reference to my blog alongside a link to it on all of my social media platforms, I seen social traffic boom almost instantly.

I’ve read so many posts with regard to increasing blog traffic with lots of blog jargon I didn’t understand, but the crux of it is the more effort you put into your blog the more organic traffic you’ll receive. Spend time engaging with other blogs, make sure your website is clean and clear and easy to move around and stick to your niche(s). Social media is more powerful than you know, so make sure you make reference to your website and recent posts on all of your platforms to attract more traffic and once people arrive on your page make sure they have something interesting to read.

278 thoughts on “5 Easy Tips to Increase Blog Traffic

  1. Thanks for the tips! We’ve started our blog a few months ago and now we’re trying to find ways of reaching more people, so this is the kind of article that’s very useful. Have a nice day!

  2. Interesting post, Caitlin. I’ve only ever thought about my blog as for my own amusement, and maybe for anyone who stumbles across it while searching a destination. I’ll certainly have to give some of your suggestions a try!

    1. Neither did I for a very long time, but it has presented some wonderful travel opportunities for me now that I’ve put the work in!

  3. You are completely right about networking! I found your blog after you liked one of my posts. As I am new to blogging, being able to read about your opinion and experience with increasing blog traffic was really helpful. Thanks for the like!

  4. hi Cailtin thanks for the 3 likes on consecutive days. you might want to visit El Gouna one day. as for the topic of this particular post, I write for myself, care not about the traffic that much, though it would be nice to have a wider audience. Cheers from the Gounman

    1. Glad you enjoyed! My blog is over three years old and I’m still learning about how to grow and improve it every day. Thanks for commenting!

  5. Dear Caitlin,
    Your blog and large number of followers is truly impressive.
    Are blogs going to become the new newspapers of the 21 st century?
    I’m just a dabbler, with no real audience or commitment to blogging, I just like it when someone fully reads a post of mine.
    People like you have the power to influence, I hope you’ll use it wisely. Keep on blogging and I wish you good luck.

  6. Congrats on reaching such amazing milestones! It’s obvious your hard work is paying off. I have “get 1000 followers” on my to do list. I am not quite halfway yet but it’s growing at least and not going backwards.

    Thanks for the like on my blog. I will have a good look through your posts before I leave on my Scotland trip to get some tips on what to see and do.

    1. Ah thanks for commenting! I’ve subscribed to your site so you’re one closer to your goal! Good luck with your blog and enjoy your trip!!

  7. thanks for your suggestions , I will improve my posts on this way … and I’m pleased to see we have a lot of same destinations … regards Douglas

  8. Great tips from fellow travel blogger! Thanks! I felt the same about thinking I run out of content as soon as I am not travelling. Not true! You’re right that there is so much to write about around travelling.

  9. Thanks for these great tips. I always thought I was writing my blog just for me but realise now I would like to share it with more and more people. I have some work to do even understanding some of the other social media avenues such as Instagram and Twitter, so here goes!

  10. Thanks for the tips! I’m pretty new to the travel-blogging scene, so I found this very helpful. You mention the usefulness of Instagram, but so far I’ve found that I might get a fair amount of likes for my Instagram posts, but no or little traffic to my blog posts from there, despite including and referencing the link in my bio. Any further recommendations on how to get more blog traffic from Instagram posts?

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